7 Marketing Awards From the Week of May 25, 2020


While companies continue to battle uncertainties, awards and recognitions are a welcome ray of hope that can motivate and keep brands going. Carat, Eyeota, CreatorIQ, Accenture, srcLogic, and Qualtrics took home some big awards lately.

Carat Named Leader Among Global Media Agencies

CaratOpens a new window has been declared as a leader in the Forrester Wave: Global Media Agencies, Q2 2020, for its top scores in Technology Strategy, Data strategy, and Strategic priorities. “We believe it is a validation of the hard work we have done over the past 18 months to advance our design-centered approach for helping our clients connect their brands to their customers through media, supported by the best-in-class tools and talent in our industry,” said Micheal Epstein, global CEO at Carat.

Confirmit Announces 2020 ACE Awards Winners

ConfirmitOpens a new window , the solutions provider for Customer ExperienceOpens a new window , Market Research, and Voice of the Employee, has announced the results of the 2020 Confirmit ACE (Achievement in Customer Excellence) Awards. The annual award program in its 15th year has recognized Confirmit clients who demonstrate proven excellence and innovation in their Customer Experience programs, using Confirmit’s solutions to drive action and change, delivering demonstrable business results. CUA, If P&C Insurance AS, PennyMac, and Visma were some of the winners.

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Eyeota Awarded Neutronian Certification Badge for Data Quality and Compliance

EyeotaOpens a new window , the leading audience technology platform enabling the intelligent use of data, was awarded one of the first Neutronian Certification Badges for its Eyeota Branded Segments. Every brand has had to act as its own data auditor in a buyer-beware world – to help marketers avoid wasting time and money on low-quality data, Neutronian created data quality standards that enforce and spotlight the good players in the marketing ecosystem and those best practices.

CreatorIQ Named an Influencer Marketing Solution ‘Leader’ by Independent Research Firm

CreatorIQOpens a new window was recognized as a Leader in The Forrester New WaveTM: Influencer Marketing Solutions Q2, 2020. CreatorIQ currently powers global influencer marketingOpens a new window for brands like Disney, Salesforce, and Unilever, as well as global PR & Media agencies via its Creator Intelligence Cloud. Forrester said, “Some of the world’s largest brand holding companies and e-commerce retailers use CreatorIQ to manage tens of thousands of influencers. Its strengths include depth of influencer talent (with 17m+ global profiles), analytics, and data science capabilities.”

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Accenture Positioned as a Leader in IDC MarketScape

AccentureOpens a new window has been positioned as a Leader in the IDC MarketScape: Worldwide Cloud Professional Services 2020 Vendor Assessment. The IDC MarketScape assessed the 2020 cloud professional services market through the IDC MarketScape model, providing a quantitative and qualitative analysis of the characteristics that highlight each vendor’s success in the marketplace. This evaluation is based on a comprehensive framework and set of parameters expected to be most conducive to success in providing cloud professional services in both the short term and the long term.

srcLogic Awarded Pega® Gold Partner Status

srcLogicOpens a new window , a Pega Ventures company, has been named a Gold Premier Consulting Partner in the Pega partner program.”Our commitment to Pega, our customers, and their mission is a top priority,” said Jason Noker, principal, srcLogic. “Continued investment in the training and professional development of our team has helped extend the reach of the Pega PlatformTMOpens a new window and improved customer experiences for our clients. This award of Gold Partner status is the latest recognition of that commitment.”

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Qualtrics Named #1 Leader in Experience Management in Industry-Leading Product Ranking

QualtricsOpens a new window , the creator of the experience management (XM) category, has been named the leader in the G2’s first-ever Grid Report for Experience Management (XM). Qualtrics is the XM company whose products are listed as a leader in multiple categories, including customer experience and employee experience.