YOOBIC has just launched YOOBIC Communities, an extension of its existing app. The feature helps deskless workers and teams create common-interest networks and micro-communities. How will this help employees and organizations? Read about it here.
YOOBIC, a digital workplace solutions provider for deskless workers, recently launched YOOBIC Communities. This feature is an extension of the app, which is designed to make it possible for organizations and teams with frontline employees to drive engagement, as well as provide workers with a shared space to collaborate and build camaraderie.Â
YOOBIC Communities To Enable Creation of Common-interest Networks
The new feature by the company is designed to help deskless teams create common-interest networks, as well as design and launch micro-communities within the company. This is expected to promote the building of organic teams on the basis of meaningful friendships and new opportunities for collaboration, mutual support, and innovation.
See more: 4 Ways to Improve the Deskless Workforce Experience
The Key Driver Behind the Feature’s Launch
According to a recent study by GallupOpens a new window , only 21% of employees are engaged in the workplace. Research also shows that workers like to feel like they are part of something bigger other than themselves. Further, with workers feeling the Great Resignation and labor shortages’ impact, YOOBIC Communities can offer a tool that can boost engagement and retention. The feature claims to deliver deskless employees and teams a genuine stake in their company and the ability to shape its culture.
Talking about the feature, Fabrice Haiat, CEO and co-founder of YOOBIC, said, “At YOOBIC, we know that meaningful employee engagement is the key to boosting employee morale and performance — as well as the agility, resilience, and profitability of the organization as a whole. The Communities feature was designed to organically elevate that engagement and bring frontline teams together in a powerful and effective way.†He further said, “Our app is the critical space where workplace orchestration meets employee experience, and as the category-defining FEXP innovator, we’re determined to keep pushing the boundaries of what’s possible for the success of our customers.â€
Has the Feature Already Found Success?
During the feature’s Beta testing, weekly logins were found to have gone up by 33% per user. Workers were also found to be more involved with the platform. According to the companyOpens a new window , the feature drove 43% higher engagement compared to the top-down Newsfeed. These figures indicate that worker experience and targeted engagement are essential if deskless workers are to adopt and use digital tools.
While the figures from Beta testing are encouraging, the feature is yet to see success in the real world. If it becomes a success, the feature may provide companies with frontline workers with a tool to address employee turnover.Â
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