How Chatmeter’s New Mobile App Optimizes Local Customer Engagement and Reputation Management

As businesses reopen, this app enables on-the-go location and hours updates, and faster responses to customers.

More than 45%Opens a new window of all Google searches include local intent and close to 85% of such local searches lead to purchases. Local search and voice channel offer brands invaluable opportunities to provide top-of-the-line personalized experiences. Amidst the Covid-19 crisis, there is a rapidly growing need for marketers to optimize local searchOpens a new window and voice channels. With businesses and firms gradually opening up, the need for optimizing location data and management of listings and reviews of companies on Google My Business assumes greater importance.

Marketing Technology News: Why the Newest Upgrades on Snapchat Are All About Redefining User ExperienceOpens a new window

Chatmeter, the local search marketing and reputation management provider, recently launched its new mobile app LocationHQ to assist businesses and firms optimize their local reputation from anywhere. The dashboard of the new app makes it very easy to instantly do location edits right from the mobile phone to offering clients accurate location info – in effect everything necessary to optimize local brand reputation from anywhere. Users can now keep track of location details at a glance across Google, Facebook, Apple Maps, Yelp etc.

Marketing Technology News: Top 8 Recent Surveys and Reports on AI, Customer Experience, Ad Spend, and MoreOpens a new window

Coupled with in-app review management and response capabilities, these hyperlocal marketing and real-time customer engagement strategies are paramount to helping businesses rebuild post-crisis and thrive long-term.

“Businesses today are updating their policies, store hours, and temporary closures on a daily basis. We have been supporting many businesses in successfully communicating with their customers and making changes to their listings quickly and efficiently, which is now more important than ever,” said Collin Holmes, CEO and Founder of Chatmeter. “Marketers are having to do more with less – especially resources right now. Yet, the digital marketing demands are even higher with the amount of changes in business data. This mobile tool allows a marketer to have a centralized, on-the-go solution to address these issues.”