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WhatsApp, a Marketing Department’s New Best Friend

WhatsApp

The world’s attitude towards WhatsApp is changing. Before COVID-19, a Statista report predicted that about 85.8 million consumers would use WhatsApp to communicate by 2023. Yuri Fiaschi, vice president, global sales, Infobip, tells how WhatsApp can aid your retail and marketing strategies.

Why You’ll Hear More About CPaaS in 2020

Why You'll Hear More About CPaaS in 2020

The article discusses why the Communications-Platform-as a-Service (CPaaS) market is a growing opportunity, how CPaaS works and why a business should be interested in adopting CPaaS.