How to Move Away From Third-Party Cookies Amidst Economic Downturn: Q&A With LiveRamp
LiveRamps president, Warren Jenson discusses how adtech companies can let go off their dependence on third-party cookies. Learn all about this new tool.
LiveRamps president, Warren Jenson discusses how adtech companies can let go off their dependence on third-party cookies. Learn all about this new tool.
GRIN’s latest integration with Salesforce Commerce Cloud promises to transform how marketers manage their D2C influencer campaigns.
As major US brands vie for a presence in China, many have been careful to tiptoe around the crisis in Hong Kong. The go-to stance for many companies an…
Nike’s recall of a line of shoes slammed by many consumers as racist has sparked major debate across America. “The controversy,” according to the BBC, “has …
How often have you browsed for a product or service online and come across ads about it while visiting other websites? If the answer if often, multiple marketers are remarketing their business to you! An activity that allow marketers to slowly and steadily convert potential consumers into an active consumer base, remarketing acts as a reminder to consumers about their recent browsing and in and several cases, their shopping history.
A roundup of marketing product updates from Google Ads, Facebook Messenger, ViacomCBS, and Mapp.
Digital Advertising Guide – Know what is Digital Advertising, understand the key concepts of display, search, social, native and programmatic ads.