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Why Telecom Brands Are Taking a New Approach to Personalized Marketing

Why Telecom Brands Are Taking a New Approach to Personalized Marketing

For years, marketers have leaned on various forms of personalization to engage with customers. In this article, SheerID CEO, Jake Weatherly discusses a novel form of personalized marketing that telecom providers like Comcast and T-Mobile are using to build relationships with members of consumer tribes such as the military, students, and teachers.

Top 10 Tech Acquisitions of 2019

Top 10 Tech Acquisitions of 2019

Top 10 biggest tech acquisitions of 2019 that saw leading behemoths from financial services, software, security, and hardware sector spend up to $100 billion in all cash or stock.