Infutor Launches its Data-as-a-Service Offering CRM FreshLink
CRM Freshlink Offering Helps Wine and Spirits Company Solve CRM Data Decay, Increase Customer Contactability
CRM for Marketing
What Is Customer Relationship Management (CRM)? Tools, Types, Strategy, Benefits & Features
Customer Relationship Management (CRM) manages customer interactions to enhance customer experience. Learn about CRM tools, types, strategy, benefits and features.
Bad Data Is Leaving You Blind To Competitive Threats: Here’s What To Do
Poor data quality leaves you blind to competitive threats and opportunities. Discover how to develop an early warning capability against competitive attacks
The Future of the CRM in 2023Â
Connor Jeffers, CEO & founder, Aptitude 8, talks how industry trends, such as connectivity, and personalization will shape CRM in 2023.Â
5 Fundamentals of a Foolproof CRM Strategy
Want to deliver top notch customer service? You need a CRM strategy in place. Five fundamentals to get you started.
Top Five Myths About CRM Debunked
Are CRMs really expensive, time-consuming and difficult to set up? Let’s debunk the top five CRM myths that are still believed in 2018.
Salesforce To Acquire Slack To Bolster Its CRM Suite?
We analyze how Salesforce’s acquisition of Slack could help it reclaim its CRM edge over competitors.Â
Weekly Awards Watch: Salesforce Leads Gartner’s Magic Quadrant 2020 in Three Categories, and More
A roundup of marketing awards and events from Salesforce, SugarCRM, 6sense, and Creatio.
Are Predictive CRMs the Future of CX? Sugar Announces Node’s Acquisition
Sugar acquires Node to bolster its predictive capabilities and enable marketers to deliver better CX with its AI, time-aware and data enrichment solution.
Oracle Launches AI-Enabled System To Automate Lead Generation and Qualification
Oracle has launched Fusion Marketing System as part of the Oracle Marketing and CX platform. Discover what this system is and how it will help marketers.